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Compass
Strategy memos. Content plans. Brand voice that drives every gen.
Compass is the strategy engine. The brand voice document is its core asset. Every other engine reads from it. Compass also produces weekly content plans, campaign roadmaps, and ad-trend research — so you're shipping with a plan, not just generating in a panic.
Workflows powered by Compass
Brand voice
Single source of truth that every other engine reads. Update once, every output updates.
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Weekly content plan
AI-drafted plan covering ads, email, social, organic - reviewed by you, edits live.
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Campaigns
Multi-week launch plans (e.g. "4-week launch for our new gin") with go/no-go gates.
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Ad trends research
What's working in your category right now. Cited examples, not generic best-practice.
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